Alison Roman
Website design
XXIX, 2025
We designed a new website that reflects the care, accessibility, and clarity at the heart of Alison’s work. Thoughtful, editorial-forward features make her recipes more practical and enjoyable to use, including a unit conversion toggle, recipe-friendly printing, and structured metadata for third-party cooking apps. The platform balances utility with creative expression, giving readers a smooth, modern experience while foregrounding Alison’s voice.
To support this new foundation, we migrated content and subscribers from Substack and Squarespace into a single system. A seamless member migration and integrated publishing flow ensure continuity for readers while giving Alison complete autonomy over her content, audience, and future growth.
The result is a long-term editorial platform built to scale with her evolving brand across books, tours, videos, and more.
To support this new foundation, we migrated content and subscribers from Substack and Squarespace into a single system. A seamless member migration and integrated publishing flow ensure continuity for readers while giving Alison complete autonomy over her content, audience, and future growth.
The result is a long-term editorial platform built to scale with her evolving brand across books, tours, videos, and more.
Role: Designer & Project Lead
Team: XXIX
Development: Sanctuary Computer